But Fleather is already creating buzz. It was recently a finalist in the 2022 Earthshot Prize, which honours groundbreaking environmental solutions. Phool is now working with PVH, the parent company of Calvin Klein and Tommy Hilfiger, on a Fleather pilot. PVH says it is currently at material development and testing phase of this project. A British luxury car maker and another American fashion retailer have also shown interest in Fleather, Agarwal says.
